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Campus Marketing Agency in Pimpri-Chinchwad

Head back-to-school and connect students and key influencers with your brand on college campuses across the country using Fulcrum’s event staffing services.

Campus marketing events offer brands a great way to reach a niche demographic that they may have a hard time reaching through traditional forms of advertising.  For brands to stay relevant with college-age consumers, they must provide unique and engaging experiences for them.

Fulcrum understands the need to provide outgoing and enthusiastic brand ambassadors and promotional staff that can approach and connect with college students on their terms. Build awareness for your brand, drive engagement, and create brand loyalty with those future spenders by letting Fulcrum take care of your campus marketing staffing needs.

 

Student Now, Loyal Customer Later

Increase Your Customer Base and Target College Students with Marketing

Campus marketing refers to the promotion of products, brands and ideas to the higher student population.

In order to sell your products or services to college students, you first have to reach them. You can do this by using successful marketing strategies. Fortunately, there are plenty of ways to reach college students and promote your brand. You can use campus brand ambassadors or create engaging  and Host events , social media posts. In other words, there are many ways to grab the attention of college students and sell your products. 

Build your brand’s credibility and recognition with a population that in the following years will constitute the majority of the market is seen as an investment by many companies. Essentially their goal is to translate a student today into a loyal customer in the following years.

There are several event marketing tactics that companies can use to connect with college students such as:

  • STREET TEAM MARKETING
  • CAMPUS SAMPLING EVENTS
  • PRODUCT DEMONSTRATIONS
  • LEAD GENERATION CAMPAIGNS
  • EXPERIENTIAL MARKETING EVENTS (ON-CAMPUS AND OFF-CAMPUS)
  • AWARENESS CAMPAIGNS
  • COLLEGE MOBILE MARKETING TOURS
  • PROMOTIONAL EVENTS
  • BAR AND NIGHTLIFE PROMOTIONS
  • TAILGATE MARKETING EVENTS
  • PUBLICITY STUNTS
  • COMMUNITY EVENTS

We help create stimulating events that offer free programs and activities for college students, while helping marketers reach this elusive audience.

Ways to Target College Students with Marketing

Are you ready to reach your target college student audience? Here are some ways to target college students with marketing:

  • Hand out freebies, such as free brand products and company services
  • Create social media posts with hashtags directed at local college students
  • Host events on your company’s behalf
  • Attend campus events as a company representative
  • Hand out promotional materials

How we can help?

Get more sales leads in your marketing funnel using our lead generation programs.

Let us help you plan and execute a great marketing strategy.

    Call Us : 8484099961    
    Email:- info@fulcrumresources.co.in      

Send Us Your Requirements Contact Form

How to Target College Students with Marketing

When it’s time to have a marketing brainstorming session, you want to zone in on your best target audience. College students fall within this category. 

College students spend money on all types of products. In 2019, college students had a spending power of $376 billion! No matter what your brand is or what industry your products or services fall within, college students will likely be some of your best customers. As a result, you might wonder how to target college students with marketing?

In order to sell your products or services to college students, you first have to reach them. You can do this by using successful marketing strategies. Fortunately, there are plenty of ways to reach college students and promote your brand. You can use campus brand ambassadors or create engaging social media posts. In other words, there are many ways to grab the attention of college students and sell your products. 

Ways to Target College Students with Marketing

Are you ready to reach your target college student audience? Here are some ways to target college students with marketing:

 

Establish a Campus Brand Ambassador Program

Many successful brands use campus brand ambassador programs to market their products to college students. The company staffs the brand ambassador program with college students who promote your products and services on their college campuses. 

These in-person marketers use many strategies to get the word out on your company and brand products.

Brand ambassadors use the following marketing strategies to target college students and promote your products: 

  • Hand out freebies, such as free brand products and company services
  • Create social media posts with hashtags directed at local college students
  • Host events on your company’s behalf
  • Attend campus events as a company representative
  • Hand out promotional materials

You can task your brand ambassadors with job roles that work best for your company. And switch things up as you go! 

Use Social Media Strategies

College students are big fans of social media. With this in mind, use social media whenever possible and target college students with your marketing. 

Promote your brand products and services with eye-catching social media posts. This strategy gets your advertising messages out to a large group of people with little work on your end. 

When you create social media posts for your target audience, keep hashtags in mind. Use the right hashtags to zone in on college students and tag them on products or services that might interest them. You can also assign social media jobs to your brand ambassadors. 

Sponsor Fundraising Events on College Campuses

Another way to promote your brand with college students is to sponsor fundraising events on campus. Many colleges reach out to businesses and ask them to be event sponsors. You can sign up as an event sponsor, help a worthy cause, and get your brand name out there for all to see. 

Some sponsorship opportunities are available every year while others are one-time events. However, both types of opportunities are excellent ways to target college students with marketing. 

Hand Out Free Products to College Students

You want college students to remember your brand. As a result, you can accomplish this task by handing out free products.

By handing out samples, you’re providing college students with a way to try your products for free. If they like your products, they’ll remember your name and come back for more. 

In addition, if you set up a campus ambassador program, provide your campus reps with products to hand out to students. Therefore, you can distribute products and college students will notice your brand. 

Increase Your Brand Presence in Many Different Ways

When you plan your marketing strategy to target college students, use different techniques to increase your brand presence. You can start out slow and hire one or two campus brand ambassadors and pair that marketing strategy with social media posts. Or put out a full marketing campaign that features all types of advertising strategies. 

Don’t limit college student marketing to one or two strategies. Explore many different marketing options and expand your reach on campuses across the nation. 

Increase Your Customer Base and Target College Students with Marketing

College students are a prime target audience to focus on when you sell products and services. You can increase your customer base by gaining college students as customers. When you use a variety of marketing strategies, such as campus ambassador programs and product giveaways, your reach becomes even greater.

Learn more about starting your new brand ambassador program and the best ways to target college students with marketing with the help of Campus Commandos. Our team will show you how to roll out your brand ambassador program and promote your brand on campuses across the country. 

Contact Campus Commandos today and take your marketing strategy to a whole new level!

Pimpri-Chinchwad

Pimpri-Chinchwad

Pimpri-Chinchwad is a satellite city of Pune, India. Geographically, it is located at an altitude of 590 m (1,940 ft) above sea level, at a distance of about 15 km (9.3 mi) northwest of Pune.[12][13][14] As of the 2011 Census of India Pimpri-Chinchwad was the 18th most populous city in India with an population of 1.7 million. The industrial city came into existence after the state government decided to merge four gram panchayat of Pimpri, Chinchwad, Bhosari and Akurdi to form the Pimpri-Chinchwad Municipal Corporation.[15] The neighbourhood is home to extensive industry and is well known for its automotive, IT and manufacturing industry.

HISTORY

 
Morya Gosavi temple, Chinchwad

Chinchwad is noted for the shrine of Morya Gosavi, a prominent saint of the Ganapatya denomination of Hinduism that worships Lord Ganesha as the Supreme Being or its metaphysical concept of Brahman. Various sources place Moraya Gosavi between the 13th and 17th centuries CE.[19][20][21] The inscription on the temple records that its construction began in 1658 CE. 

Chinchwad is the birthplace of the Chapekar brothers: Damodar Hari (1870–1898), Balkrishna Hari (1873–1899) and Vasudeo Hari, who assassinated W. C. Rand, a British civil service officer and the chairman of the Special Plague Committee of Poona (Pune), on 22 June 1897.[23][24]

Following the partition of India, the Government of India constructed 1,609 residences and laid out around 300 plots on 203 acres of land in the Pimpri area.[25] This area came to be known as Pimpri Camp is one of the 31 refugee camps in Bombay State (present day Maharashtra) set up during the period.

GEOGRAPHY

The area within the city limits is widely considered as ‘flat’ given the altitude varying between 530 and 570 m above sea level. The city is situated approximately at 18° 37′ north latitude and 73° 48′ east longitude bordering limits of Pune Municipal Corporation on the north and northwest. The historic centre is 15 km from each end.[28] Three rivers Pavana, Mula and Indrayani flow through this area. The base rock found throughout the city is Deccan trap basalt. Building stone is the only commercially important mineral found in the area.

he city experiences three seasons: summer, monsoon and winter. Typical summer months are February to May with maximum temperatures above 35 °C and reaching up to 42 °C on hotter days. The city receives most of its 722 mm of rainfall in the monsoon months of June to September. The temperature in the winter months of October to January ranges from 12 °C (min) to 30 °C (max), with night temperatures often falling below 10 °C.

ECONOMY

 
Pimpri Chinchwad Skyline

Pune is one of the major industrial hubs in Asia and many of these industries are situated in PCMC limits.[40] The formation of MIDC in 1962 resulted in a constant process of industrial land acquisition and the creation of required support infratructure. Since then, there has been a massive influx of several European companies who continue to be keen on setting up manufacturing facilties in Pimpri-Chinchwad. It has a rapid growth in terms of the indutries and most of the major automobile companies and their headquaters are located here. There is also a rapid growth in the software and IT departments.

Industrialization started in 1954 with the arrival of India’s premier antibiotics research insitute Hindustan Antibiotics Limited.[41] PCMC is now home to the Indian operations of major automobile companies like Bajaj Auto, BEL Optronic Devices Limited, Daimler Chrysler, Force Motors, General Motors, Jaguar Land Rover, Kawasaki, Kinetic Engineering, Mahindra & Mahindra, Mercedes-Benz India, Premier Ltd., TATA Motors, Thermax and Volkswagen.[41]

In addition to this, several heavy industries such as Alfa Laval, Atlas Copco, ATS Automation Tooling Systems, Bharat Forge, Bosch, Bridgestone, Finolex Group, Forbes Marshall, Geberit, General Electric, Hyundai Heavy Industries, IKEA, KSB Pumps, Lear Corporation, Lumax, Manitowoc Cranes, New Holland Agriculture, Sandvik, Sany, Schindler Group, Sigma Corporation, SKF, Suzlon, ThyssenKrupp, Varroc have their manufacturing units in the city.

pimpri-chinchwad DISTRICT

Visakhapatnam district (formerly known as Vizagapatam district[5]) is one of the nine districts in the Coastal Andhra region of the Indian state of Andhra Pradesh, headquartered at Visakhapatnam.[6]: 14  It is one of the nine coastal districts of the state, bounded by Odisha in the north, Vizianagaram district in the east, East Godavari district in the south-west and Bay of Bengal in the south.

demographices

As of the 2011 Census of India, PCMC, Pune had a population of 1,729,692.[36][37] The sex ratio was 833 females per 1000 males. About 13% of the population was under six years of age with a sex ratio of 875 females per 1000 males.[36][37] Around 8% of the city’s population lives in slums.[36] Pimpri-Chinchwad has an average literacy rate of 89.22% (92.41% males; 85.37% females), higher than the national average of 74.04%.[36][37] The main language spoken in the city is Marathi.[1] There is a significant Sindhi population in Pimpri, which dates to the partition of India in 1947. Pimpri-Chinchwad has considerable Hindi, Malayalam, Punjabi, Gujrati, Tamil, Kannada, Telugu speaking population

Population growth 
CensusPopulation 
197198,572 
1981251,769 155.4%
1991520,639 106.8%
20011,006,417 93.3%
20111,727,692 71.7%
Est. 20172,100,000 108.7%

transport

TRAINS

PCMC limits is served by five railway stations, Chinchwad, Akurdi, Pimpri, Kasarwadi and Dapodi, on the Pune Suburban Railway as well as the Mumbai Dadar–Solapur sections of the Indian Railways (Central zone). Local trains (EMUs) connect PCMC to its historic Pune and the hill station of Lonavala, while daily express trains connect it to Mumbai. Daily express trains through Pune Junction connect the city to other parts of the country. Pune Suburban Railway, connecting Pimpri-Chinchwad to Pune and its suburbs in Pune District, Maharashtra. It is operated by Central Railway (CR).

BUS

Until 2007, PCMC limits was served by its own public transport bus service provider, the Pimpri-Chinchwad Municipal Transport (PCMT). On 19 October 2007, it was merged with the Pune Municipal Transport (PMT) that served the neighbouring city of Pune to form the Pune Mahanagar Parivahan Mahamandal Limited (PMPML; lit. Pune Metropolitan Transport Corporation Ltd.).[82][83] PMPML runs buses on 371 routes that cover a radius of 20 km around the cities of Pimpri-Chinchwad and Pune.

AIRPORT

The air gateway to Pimpri-Chinchwad is the Pune International Airport located at Lohegaon which is about 19 km (12 mi) east of the neighborhood. It is operated by the Airports Authority of India.[68] In addition to domestic flights to all major Indian cities, the airport serves international direct flights to Dubai (operated by Air India Express) and to Frankfurt (operated by Lufthansa).[69][70] As of 2021, it is the 2nd busiest airport in the state and 13th busiest airport in India. 

MARKET

At Big Bazaar, we understand the soul of Indian consumers. Operating in more than 90 cities pan India and attracting over 250 million customer footfalls every year, Big Bazaar has been a part of the growing consumption economy of India. It is ranked 3rd amongst India’s service sector brands in Most Trusted Brands 2012 Survey by Brand Equity.

SHOPPING MALL (city one  MALL)

City One Mall is located in Pimpri or PCMC in Pune. You can shop from brands like W, Aureila, United Colors Of Beneton, Levi’s among others. City One Mall also has a spa, a salon and PVR where you can watch movies, and a gaming zone too. The food court has options like Belgian Waffle Co., Wai Wai City, Chaat Bazaar and restaurants like China Grill. The mall charges INR 20 for parking and is open from Monday to Sunday, all days of the week.

MOVIE THREATERS

Carnival Cinemas – Spine City Mall, Pimpri Chinchwad Road is a popular theatre located at B Wing, 3 Road Floor, Spine City Mall, 177 Sector No.9 Moshi, Near MIDC Road, Pimpri Chinchwad Road, North, Pune. Carnival Cinemas – Spine City Mall, Pimpri Chinchwad Road has 4 screens. Movies now showing at Carnival Cinemas – Spine City Mall, Pimpri Chinchwad Road are NONE. Facilities available at Carnival Cinemas – Spine City Mall, Pimpri Chinchwad Road are Parking, Recliner Seats and Food And Beverage.

PARKS

Gnanjyoti Savitribai Phule Udyan is one of the top and best destinations for family and friends in the field of park, Water Parks and resort category in Pune. It is Also known as park, Water Parks, resort, Amusement Parks, Water Parks, Picnic Spots, Adventure Parks and much more. Here you can find location, address, phone number, contact number, contact details, reviews and ratings, images of Gnanjyoti Savitribai Phule Udyan, Pune.

HOSPITALS

Apollo Health City, Visakhapatnam, aims to bring health care of International standards within the reach of every individual. This new hospital is equipped with latest high-end equipment and cutting-edge technologies, dedicated and well trained human resources to provide satisfying healthcare experience. To achieve this objective, we have developed several Centres of Excellence in their respective specialties

pimpri-chinchwad LOCAL AREAS

nigdi
bhosari
akurdi
moshi
sangvi
kalewadi

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Let us help you plan and execute a great marketing strategy.

    Call Us : 8484099961    
    Email:- info@fulcrumresources.co.in      

Send Us Your Requirements Contact Form