About Delhi
Delhi, also known as the National Capital Territory of India, is the capital of the country. It is India’s only city-state that envelops other cities such as Noida, Greater Noida, Gurgaon, Alwar, Ghaziabad, Faridabad and other nearby cities and towns. Delhi is now the world’s second most populous city and the largest Indian city in terms of area. Property in Delhi is one of the most expensive in the country. Surrounded by the states of Haryana and Uttar Pradesh and located on the banks of the river Yamuna, Delhi is a major commercial center of the north. It has a rich and diverse history, spending most of its time as a capital under the rule of various kingdoms and empires. It has been rebuilt several times during its history and has had an altering geographical boundary. For this reason, it is called the city of cities.
Stats and Facts
The population of Delhi, as per the Census report of 2011, stands at 1.68 crores. According to the same report, the sex ratio in Delhi is 868 per 1000 males, which is well below the national average sex ratio of 940 per 1000 males. There is, however, a definite increase in sex ratio from the previous counting that occurred in 2001. Delhi has a literacy rate of 86.21%, according to the Census of 2011. This number indicates an upward trend since literacy rate stood at just 81.67% during the release of the previous Census report in 2001. Yamuna is a major river flowing right through Delhi. Delhi is vulnerable to earthquakes as it lies in India’s seismic zone-IV. It finds a place in the mythical tale of Mahabharata, as it was the site of ancient Indraprastha, the capital of the Pandavas.
The Tertiary Sector
The tertiary sector is the largest contributor to the Delhi’s gross State Domestic Product (SDP), at 70.95%, as confirmed by the Economic Survey of Delhi 2005-06. Key service industries comprising this sector are IT and telecommunications, banking, tourism, media, and hotels. Real estate and health & community services are also important to Delhi’s economy. The city attracts considerable foreign investment, thanks to the availability of skilled labor and the large consumer market in the city. Property in delhi has seen good chunk of this investment overtime. Delhi’s prominence as a trade center is also noteworthy. It’s favored by being located in the trade route extending from Punjab to the Gangetic plains.
Connectivity
The domestic and international travelers can reach Delhi via air through the Indira Gandhi International Airport. IGI Terminal 3 is regarded as one of the world’s largest buildings. With 35 million passengers using the airport during 2012-13, Delhi IGI airport is among the busiest in South Asia. Delhi is the headquarters of the Northern Railway. It’s an important junction for Indian railways. Old Delhi, New Delhi, Anand Vihar railway terminal, Nizamuddin and Sarai Rohilla are the five prominent railway stations in the city. Delhi has excellent road connectivity through five National Highways – 1, 2, 8, 10, and 24 connecting it to all the major Indian cities. It’s connected to Gurgaon by the Delhi-Gurgaon Expressway and to the neighboring industrial town of Faridabad by The Delhi-Faridabad Skyway. The Noida-Greater Noida Expressway and the DND Flyway are the other roads connecting Delhi to the neighboring towns.
Delhi Civic Administration
The National Capital Territory of Delhi comprises 9 districts, 3 statutory towns, the Municipal Corporation of Delhi (MCD), the New Delhi Municipal Council (NDMC), and the Delhi Cantonment Board (DCB); 59 census towns, 27 tehsils and 300 villages. The five local municipal corporations in Delhi are NDMC, DCB, East Delhi Municipal Corporation, South Delhi Municipal Corporation and North Delhi Municipal Corporation. The city-state hosts the Delhi High Court, the Supreme Court of India and other subordinate courts. For administrative purposes, Delhi is divided into 9 police zones comprising 95 local police stations. The Parliament of India, Rashtrapati Bhavan is also situated in Delhi.
Delhi Infrastructure
Infrastructure development in Delhi has been occurring at a rapid pace. The result is that it’s attracting multinational corporations (MNCs) from across the globe. Right from connectivity to healthcare, infrastructure in Delhi has been moving positively. Primary infrastructure like new roads, bridges, flyovers and healthcare facilities are being developed and maintained quite regularly. The educational infrastructure of Delhi has always been remarkable, thanks to the network of top-notch colleges and universities to choose from. Delhi Real estate has benefited from the growth of this infrastructure. The Delhi Master Plan 2021 contains major government proposals intended towards revamping architecture including extension of existing commercial areas in the city and constructing new multistoried buildings. This will give boost to Delhi real estate.
Sales: We sell products and services to businesses of all sizes through various marketing channels and divisions.
Sales are processed through multiple channels consisting of website sales, internet sites, direct marketing catalogs, call center and outbound telephone account management; all supported by our network of supply chain and delivery operations in the Pune and Mumbai.
Field Sales: Businesses use multiple channels to promote products and services to prospective customers. Not all businesses have their own field sales team, who through face-to-face contact are able to engage with customers and make sales. That may be because of the high cost of recruiting and running a proprietary sales team or because they don’t have the skills. Equally clients might choose us because they want to test demand or run a tactical acquisition campaign for a specified duration.
Direct Selling : Fulcrum is the best marketing platform for bringing together the leading digital marketing competence with the best-in-class marketing solutions for direct selling and increasing sales. direct consumer selling method to reduce distribution costs because they have plentiful facilities to sell directly to their consumers. A manufacturer can sell goods to the consumers by opening his retail shop in mills site or by mail house to house selling or by engaging salespeople or by using advanced mechanical devices.
Door to door sales : Door-to-door sales is a low cost distribution channel, and is an effective way to gain more return on investment. It secures increased value with minimum spend, allowing access to a customer base which is not always reached by existing marketing strategies. Through Door to Door sales, customers can choose the most suitable deals, especially because they have a chance to ask questions and have the offering clarified by our qualified sales experts.
Sales Staff: Our team of skilful and detail-focussed sales and marketing professionals offer our Principal Suppliers and their brands dependable and sustainable long-term growth and profitability. From brand managers to area managers and knowledgeable in-store staff, we act as of our clients’ brands, ensuring the very best representation. We do more than the average distributor; together with our in-house team and our preferred partners, we also provide the very best in media, digital, marketing, advertising and field services.
B2B Sales: We do things differently by focussing more on digging deep into the detail and finding continual improvements to pursue service and value excellence. Our established expertise and authentic B2B Sales relationship building with our stakeholders offers our clients complete confidence in our management, infrastructure, support, advice and innovation.
GUERRILLA MARKETING
When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results. Furthermore the term ‘Guerrilla Marketing’ itself is used to refer to campaigns that surprise consumers in locations and ways they might not usually expect. For that reason the experience remains with the consumer.
Door To Door Marketing : Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.
Marketing Services: Fulcrum Marketing Services in Pune are the catalyst to bringing your advertising vision to life. While many ideas start in a boardroom, you need experienced marketers on the ground who are able to conceptualize, plan and execute a well thought-out marketing campaign in the field. We know from experience that one size does not fit all and therefore, we take a flexible marketing approach.In many cases, customized solutions are best and our propriety tools are used to complement the customized marketing.
Direct Marketing: We know how to maximise direct marketing to set you apart from the competition and get fantastic results.